This summer, two competing Canadian rape-awareness campaigns began popping up on posters across Edmonton and Vancouver. The first, entitled ‘Don’t Be ThatGuy,’ warned young men that having sex with a woman too inebriated to give consent is considered lawful rape. One of the posters featured a picture of a girl passed out on a couch, with the tagline, “Just because she isn’t saying ‘no’ doesn’t mean she’s saying ‘yes’.” Police in both cities credit the campaign with a 10 percent reduction in rapes over the previous calendar year.
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