THE MOVING VAN from Sacramento chokes its way through Miami's thick August air. It contains the objects of Jeff David's life, all destined for the Davids' new house in the affluent Pinecrest neighborhood. It is July 2018, and much of David's family is on hand to help with the move. Jeff's mother-in-law and her partner had arrived the previous night to help wrangle the kids while Jeff and his wife, Kate, led their family from their rental home in Coconut Grove.
Jeff, the former chief revenue officer of the Sacramento Kings, has taken the day off to move after landing a new role as CRO of the Miami Heat. His life is seemingly picture-perfect. He has an adoring wife of almost 10 years, three healthy children. And after two stints with the Kings spanning more than a decade -- while helping secure hundreds of millions of dollars in arena sponsorships for the team -- he has joined one of the NBA's most respected organizations in an appealing, sun-drenched market.
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