How American Culture Ate the World

In the mid-1990s, an American college student named Max Perelman was traveling through Sichuan, China, more than 1,500 miles from Beijing. While holed up in the southwestern province during the winter months, he encountered a group of Tibetan travelers heading to their capital, Lhasa. The group embraced the young American, sharing food from their rucksacks, perhaps over a fire or in a hostel. The Tibetans had apparently never traveled far from their village before nor had they seen technology like Perelman’s camera. Yet at some point in the conversation, one of the Tibetans turned to Perelman and asked: How is Michael Jordan doing?