NASDAQ’s Misguided Diversity Push

NASDAQ’s Misguided Diversity Push
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This summer, the SEC approved NASDAQ’s proposed diversity-forcing listing-requirements, arguably joining the chorus pushing corporations to “go woke.” But other bodies of law warn them not to. Facing the resulting lack of clarity, what should law-abiding corporations and shareholders do?

Start with the first side. In 2017, Colorado passed a toothless resolution supporting greater corporate board diversity. In 2018 and 2020, California passed laws requiring some corporations to allocate directorships based on race, ethnicity, sex, gender, and disability status; those laws have been tied up in litigation ever since. Then, with some minor discrepancies, Maryland (2019), Illinois (2019), and New York (2020) each required companies to track and disclose the identitarian-statistics for their directors, uncoupled from any California-style mandate. 

Last winter, calling this history “[l]legislators at the federal and state level increasingly … taking action to encourage or mandate corporations to diversify their boards,” and with the support of a few large investment houses, NASDAQ asked the SEC to let it change its listing requirements to encourage greater “diversity.” NASDAQ wanted to require listed companies to: (a) disclose both how many directors they have and how many directors fall into various identitarian categories; and (b) produce stats showing a sufficiently “diverse” board to satisfy NASDAQ or explain in writing why they don’t.

There was a lot wrong with NASDAQ’s proposal.

On federal law, NASDAQ’s application never discussed the impact of our civil rights laws. NASDAQ didn’t address what the Civil Rights Act of 1866 — which forbids anyone from refusing to contract based on the race(s) of their counterparties — meant for its proposals. That’s quite a blind-spot when asking the SEC to authorize NASDAQ to refuse to contract with counterparties due to the race of their directors.

On the state side, too, NASDAQ made deeply misleading claims. It told the SEC: “[t]o date, eleven states have passed or proposed legislation related to board diversity” — but only California actually passed quite-possibly-illegal mandates and only 4 others passed anything else related. Meanwhile, the states — including some of these same states — took other relevant actions NASDAQ never mentioned. States (including those where NASDAQ operates) passed laws forbidding contracting discrimination not just based on race, but also based on sex, gender, and disability status (among other forbidden categories for consideration). For example:

•   New Jersey (where NASDAQ houses data centers) has a Law Against Discrimination (last amended in 2020), which forbids anyone from “refus[ing] to … do business with any other person on the basis of the race, creed, color, national origin, ancestry, age, sex, gender identity or expression, affectional or sexual orientation… of such other person or of such other person’s … directors[.]”  And

•   New York (where NASDAQ headquarters) has a Human Rights Law (last amended in 2021, after the enactment of the board-identitarian disclosure requirement), which bars as “unlawful discrimination” “any person [on behalf of] of any place of public accommodation” “because of the race, creed, color, national origin, sexual orientation, gender identity or expression, … sex, [or] disability … status of any person … refus[ing], withhold[ing] from or deny[ing] to such person any of the accommodations, advantages, facilities or privileges thereof[.]”  The New York Courts have held – this year -- that the HRL applies to even online commerce with no physical location.

Entirely aside from these new developments, NASDAQ left unaddressed the applicability of longer-standing non-discrimination laws that, nonetheless, both exist and apply. The New-York based U.S. Court of Appeals for the 2nd Circuit established years ago (in Frederick v. UBCJA Local 926) that the election of directors can count as “employment” for the purposes of federal non-discrimination laws covering hiring and firing. State employment law protections against hiring and firing based on race, ethnicity, sex, gender, and disability status are equally applicable and threatening. 

Without considering any of these laws or the limitations of its own authority to administer them, the SEC approved NASDAQ’s proposals. Given those limitations and the power of states to protect rights more stringently than does the federal government, it remains to be seen whether NASDAQ can legally make the listing determinations the SEC has authorized.

While it tries to do so, corporations listed on NASDAQ — and their shareholders — face an apparent conflict between the approved rules and the state and federal laws governing their actions. What are shareholders and nominating committees to do to thread this needle? 

They should take the alternative option provided by NASDAQ’s second new rule. NASDAQ has allowed any listed company to explain why it has the directors it does whatever their demographics.  Every listed company, both to inoculate itself against claims by rejected candidates and to protect its officers and directors against shareholder derivative suits asserting fiduciary breach claims, should take that “out.” Every company should explain that: (a) its nominating committee proposed and its shareholders elected the company’s directors because, individually and collectively, they are best positioned to maximize the value of the enterprise; (b) its board’s demographics resulted from a decision-making process untainted by identitarian discrimination; and (c) seats have not been allocated to produce a different identitarian balance, because state and federal laws make it illegal for shareholders and corporations to decide whom to elect on these bases. 

And every company offering that explanation should make blindingly sure, as it nominates and elects directors, that every piece of that statement is true and well-documented.

Dan Morenoff is Executive Director at The American Civil Rights Project.



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